Beauty Professionals

Renata agreed to give Watalook blog readers her take on the situation of today's beauty market in Lithuania - openly and without any hints. In this article, we present the most important insights of the expert and delve deeper into some common, but already outdated beliefs of masters and salon owners, which often lead to a counterproductive attitude towards the beauty business and prevent it from thriving.

Learn how to run a beauty salon, build a strong team and meet the needs of your clients in your salon.

Find out everything about beauty salon management by reading our complete guide written by industry experts and solution providers. Run your beauty salon better

Find out what it takes to become a cosmetologist in Lithuania, what's involved in the job, where to get a cosmetology degree and what you can expect in the workplace.

Find out how to become a beauty therapist, what are the qualifications you can get, what are the job opportunities, and where to study to get your certifications.

Find out what hygiene certificates are needed for beauty professionals, how to get them, why they are needed and other useful information.

Read about all the most popular and best brands that are loved by beauty professionals and their customers.

A feedback request guide to help you get more positive reviews from customers, which will increase your business visibility.

Read our Instagram tips for salons - find out how to create a permanent profile, use it for advertising and attract new clients on social media.

Get to know all about Watalook's biggest features and why they are useful for you, as well as our pricing and conditions.

In this blog post we tell you everything you need to know to attract new clients, keep the old ones and turn them into loyal ones.

Watalook's Advance Payments are a convenient, cashless way to get paid for your services. With advance payments on, you're protected from financial losses caused by client no-shows.

We tell you what good hairstyle photos need to make your portfolio look even more professional.

Promote your manicure and pedicure services more effectively using modern tools on the internet and social networks.

Read our tips and learn how to take good nail photos and create a perfect manicure portfolio.

An advertisement for a men's hairdresser may seem like a tough nut to crack. Read our tips on how to successfully grow your beauty business.

How to make sure you don't go wrong when planning a photo shoot and choose make-up that looks flawless in any light in front of the lens.

Get inspiration from the Instagram profiles of these beauty masters and get ideas on how you can improve your social media content.

Read Watalook's interview with Dangira, the founder of Urban Beauty salon in Utena, about the behind the scenes of salon management, the challenges and the experience with Watalook.

Find out the five customer expectations that are among the most important in the beauty industry to increase customer return and loyalty.

If you don't want to work in a beauty salon, perhaps you should set up a personal beauty business? Read on to find out where to start when you want to be self-employed in beauty services and which form of business you should choose - a sole trader or a business licence.